Be Great! Health & Wellness Beach Clean-up

Sunday December 1, 2019

On Sunday, October 6th, 2019, a group of like-minded entrepreneurs and philanthropists teamed up to produce the Be Great! Health & Wellness Beach Cleanup in Santa Monica, CA.

The mission: to conduct the first-ever large-scale beach cleanup in a fun festival-type format all surrounding health & wellness.

The vision: to pioneer a new trend in cleaning up communities, protecting our earth, and educating people on healthier lifestyle habits while producing a fun event.

Utilizing a space larger than a football field, over 25 local businesses, vendors, sponsors and producers popped up their canopy booths on the beach and on the grass as thousands of Santa Monica tourists walked through. To capture everyone’s attention, they featured live music from Mitch Bradford, Skip Johnson, Our Truth, David Mason, and DPAK from Robot Nature.

From 1:00-6:00 PM hundreds of people gathered around lifeguard Tower 26 at 2600 Ocean Front Walk in Santa Monica for this free, fun, collaborative community event participating in a wide variety of health & wellness sports, games and beach activities combined with entertainment, arts, vendors, a photo booth, professional networking, and a live beach cleanup.

The event was free and open to all ages so it attracted a variety of kids, business professionals, families, celebrities, athletes, business supporters, and local community members who have a passion for the environment, healthy lifestyles, personal well-being, and a desire to collaborate.

Attendees received a variety of complementary products and services such as massages from Heal at Wheel, chiropractic services from Kolt Chiropractic, nutritional health coaching from Sugar-Free Self-Care, readings from Alex Your Fortune Teller, transpersonal healing sessions from Grounded Heart Healing, snacks from Little Jasmine & Bare, drinks from Vital Proteins, OKI, Suja & NOCCO, holistic healing sessions from Rise To Ritual, yoga classes from Beach Yoga SoCal, core fitness classes from T3 Power Ready, health coaching & aura readings from Cheryl M. Health Muse, martial arts lessons from R.A.M.A., preventative health education from US Health Fairs, and reiki healing sessions from Divine Arts Mastery of Healing.

Local businesses such as Santa Monica Music Center, T-Mobile, Santa Monica Holistic Chamber of Commerce, Veggie Grill, Starbucks, Kye’s, The Super Sustainables, Global Unity Foundation, and Green Business Networking supported the event as sponsors and vendors. Media coverage was provided by Answers For The Family, Jesse Watrous Photography, Be Great!, G.O.A.T. Consulting Group, and

A portion of the proceeds benefited the local nonprofit organization, ArtistsPalooza, which supports resources for local area artists, filmmakers, and musicians.

The primary event partner was ZERO DEBRIS, a company that eradicates harmful trash and debris from land and water, lead the five-hour beach clean-up.

This unique community collaborative beach clean-up was brought to you by Iron Sharpens Iron – LA, ArtisFactions, Beach Yoga SoCal and Be Great!


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