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THE DISRUPTORS – THE AUDACITY OF TRUTH KAT SCHULTE

BUILDING ENTREPRENEURS

Of The Future

very generation has unique challenges when This is what Kat Schulte, Jerin Mece and Vinod
it comes to the new economy. Our economy Varma wanted to explore with Start-Up New West;
and landscape of our world has been changing a beta program that took high school students from
Eso rapidly that it can be extremely challenging a business idea to the marketplace. And the students
to keep up, and it can be even more challenging finding thrived! We took on 15 students, which in true business
the right way to go about living a life in this terrain. fashion, dwindled to 7 people and then we had 3
The landscape of this economy is so different that it’s finalists that pitched to a panel of judges for a grand
full scope is not even understood, much less taught to prize! We wanted to teach the next generations of
the next generations. So how do we bridge that gap? entrepreneurs how to start a business.
We are in the best time to be an Entrepreneur that The students
the world has ever seen. The opportunities are endless were taught, idea
and marketing and advertising can be done very generation in an area
affordable. You don't need massive amounts of start up that excited them,
money and you can start making some kind of money how to build a micro
in a lot of fields right away. business plan, how to
The trouble is navigating the waters of tell people about what
entrepreneurship. There are SO MANY choices that they do and why they
you can make and a million ways you can go about do it, and finally how
starting your business. On top of that there are endless to pitch to potential THE DISRUPTORS –
amounts of ways you can enter the market. So where investors. We taught THE AUDACITY OF TRUTH
do you start? Especially if you are a teenager with a them the skills of By Kat Schulte
tenacity for business? entrepreneurship that Photos by Erik Fischer

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